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ABOUT ME

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Signing Fox Theater sign

I’m a Creative Director and multidisciplinary Senior Designer based in Detroit, leading brand, digital, and experiential work for national and global brands.

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I develop campaigns, design systems, and content that show up across web, retail, and physical environments. My focus is on creating work that is clear, consistent, and built to scale across every touchpoint.

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My background includes agency, in-house, and contract roles across industries including retail, automotive, legal, publishing, and consumer goods. I’ve built my skill set across UI/UX, digital, motion, and experiential design through a hands-on, self-driven approach, giving me a strong understanding of how creative translates across platforms and how it gets produced.

I work as both a player and a coach, leading cross-functional teams, mentoring designers, and collaborating closely with developers, marketers, and stakeholders while staying hands-on from concept through execution.

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I partner with organizations to bring structure to complex projects and strengthen how creative work is developed and delivered. My focus is on establishing clear systems, aligning teams, and driving consistency across deliverables while maintaining speed and quality.

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Whether leading a global brand refresh, building production systems, or developing campaigns across digital and physical environments, I focus on delivering work that performs, scales, and holds up across every channel.

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AREAS OF EXPERTISE

Creative Leadership

  • Campaign Development

  • Brand Systems

  • Cross-Functional Collaboration

  • Team Leadership

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Digital & UI/UX Design

  • UI/UX Design

  • Website Design

  • App Design

  • Interactive Design

  • Digital Campaigns

  • Email & Lifecycle Marketing

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Design, Motion & Production

  • Experiential Design

  • Motion Graphics & Animation

  • Packaging Design

  • Editorial Design

  • Print Design

  • Photo & Video Production

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Tools

  • Adobe Creative Cloud (Photoshop • Illustrator • InDesign • After Effects • Premiere Pro)

  • Figma

  • Sketch

  • WordPress

  • PowerPoint

  • Canva

  • AI Tools (Adobe Firefly • Midjourney • ChatGPT)

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